Danbury Fair Shopping Center’s New Indoor Golf Simulation Lounge Wants to Mix Into Liquor Cafe

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DANBURY – An upcoming indoor golf simulation company at Danbury Fair Shopping Center strives to make the virtual 18-hole experience as realistic as possible.

For example, the owner of Golf Lounge 18, based in Trumbull, is asking Danbury for permission to operate a liquor cafe in a 7,300 square foot space on the ground floor of the shopping center.

Golf Lounge 18 envisions tournaments with pizzas and pitchers, and ‘Sip and Swing’ girls’ nights with wine and appetizers, though the liquor cafe is incidental to the main event, her tenure with Danbury Fair says .

“[A]s incidental use in the premises, (Golf Lounge 18) may offer alcoholic beverages for sale for consumption on the premises only… and under no circumstances may a bar, lounge bar or nightclub on the premises ”, according to a lease signed in June.

The mall expects the new tenant’s business to be primarily focused on golf courses and clinics, simulation indoor golf with subscription, leagues and tournaments, corporate and golf events. charity and limited sales of golf supplies.

The heart of the indoor golf experience are the virtual bays which allow golfers to hit balls live with real clubs against a virtual screen, with a choice of famous or fictional golf courses.

“You come here – there’s no intimidation,” Golf Lounge 18 CEO Ajit Padda told Hearst Connecticut Media last week. “We can put people at ease and try to take a club and swing a few – and if they like it, get in the mix.”

Golf Lounge 18, which has two other locations in Orange and Fairfield, will be located in the former Red Robin restaurant space, which closed in 2019 as part of a 10-location nationwide closure.

The city’s planning department approved a waiver in September for Golf Lounge 18 to occupy the former restaurant space and referred the tenant to the city’s zoning commission to apply for a special coffee liquor permit.

A zoning commission hearing is scheduled for Tuesday.

Golf Lounge 18 could open as early as mid-November, according to documents submitted to the zoning commission.

Golf Lounge 18 is part of a new generation of tenants signing leases at Danbury Fair. Shake Shack is finishing a new stand-alone restaurant, for example, with plans for LongHorn Steakhouse to follow.

[email protected] 203-731-3342


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