The Absolute Best Campari Cocktails


This cocktail is one of the few good things to come out of Prohibition. With the passage of the 18th Amendment, many bartenders migrated to Europe, including New Yorker Harry MacElhone, according to Imbibe Magazine. Once the head bartender at the Plaza Hotel in Manhattan, MacElhone moved to a bar called Ciro’s in London and then to its branch in Deauville, France. Soon after, MacElhone opened his own spot in Paris and named it Harry’s New York Bar.

Along with his fellow American expats, MacElhone served pre-Prohibition American cocktails, newly discovered European cocktails, and a combination of the two, including the Boulevardier. The cocktail first appeared in MacElhone’s bar guide, “Barflies and Cocktails”, in 1927. The Boulevardier was the favorite drink of writer and socialite Erskine Gwynn, editor of a Parisian magazine, The Boulevardier, where the cocktail is doing well. Name.

The Boulevardier is the same as a Negroni but uses bourbon instead of gin. The combination of whiskey with sharp, grassy Campari and sweet vermouth makes this dark liquor cocktail drinkable all year round. The cocktail is served the same way as a Negroni, in a highball glass with a slice of orange, but it’s a more accessible avenue in Campari. The flavor notes of bourbon are more robust than those of gin, making Boulevardier more palatable, equally balanced, and still delicious.


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